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Why long-form writing still wins in a distracted world

Why long-form writing still wins in a distracted world — I still write first drafts longhand from a borrowed desk at a Lisbon newsroom in 2017, which is where this piece actually started — not with a thesis deck, but with a 2,400-word feature that lost most readers at paragraph…

The architecture of a memorable opening paragraph

The architecture of a memorable opening paragraph — I time first drafts with a kitchen timer I bought in Osaka from a night bus between Accra and Kumasi in 2018, which is where this piece actually started — not with a thesis deck, but with a headline test that 'won' clicks and…

Headlines that respect the reader

Headlines that respect the reader — I send a messy voice memo to myself on the walk home from a Toronto coworking loft with bad coffee and good light in 2022, which is where this piece actually started — not with a thesis deck, but with a syndication deal that looked generous…

The ethics of AI-assisted drafting

The ethics of AI-assisted drafting — I keep a 'killed darlings' file that is longer than some issues from a Manchester spare room that doubled as an edit bay in 2024, which is where this piece actually started — not with a thesis deck, but with a search spike from a bad…

Closing essays that land

Closing essays that land — I start from the sentence I am avoiding and work outward from an overnight ferry where the Wi-Fi died on purpose in 2017, which is where this piece actually started — not with a thesis deck, but with a draft I loved that did not survive a read-aloud.…

When to use narrative versus exposition

When to use narrative versus exposition — I outline on index cards, then ignore half of them from a Chennai balcony at 5 a.m. before the heat arrived in 2021, which is where this piece actually started — not with a thesis deck, but with an editor who asked 'what changed in the…

Voice consistency across a publication

Voice consistency across a publication — I reread yesterday's ending before I make coffee from a Berlin courtyard office that smelled like toner in 2020, which is where this piece actually started — not with a thesis deck, but with a launch we shipped on a Friday and spent…

Editing as thinking, not cleanup

Editing as thinking, not cleanup — I keep a cheap reporter notebook in the bag pocket that used to hold chargers from the quiet stacks of the Brooklyn Public Library in 2019, which is where this piece actually started — not with a thesis deck, but with a comments thread that…

Building a personal canon of influences

Building a personal canon of influences — I print the piece and mark it with a red pen like it's 2009 from the back table of a Nairobi cafe that let me stay for hours in 2023, which is where this piece actually started — not with a thesis deck, but with a workshop where nobody…

Publishing cadence without burnout

Publishing cadence without burnout — I ask one skeptical friend to read before any colleague does from a Mexico City rooftop after the rain in 2025, which is where this piece actually started — not with a thesis deck, but with a subscriber who mailed a marked-up printout with…